PRESS / Botanical Perfume

ÇaFleureBon: Wit & West Fleur du Riad (Whitney Swales) 2021 + Le Jardin Secret Giveaway

ÇaFleureBon: Fleur du Riad Review

 

Wit & West Fleur du Riad opens with a seductive veil of animalic honey. This perceived note is surely the product of Moroccan Neroli with its powerful combination of effervescent citrus, verdant vegetation, sweet white florals, and indole. Green mandarin adds a juicy fruitiness and light silky texture, like saturated air on a hot summer night.

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Sierra Club Magazine Featuring Wit & West Perfumes and Mason Haney of MIZU Brand

Sierra Club Magazine Featuring Wit & West

 

...But there are many who strive to keep the magic of natural perfumes alive. In Colorado, Whitney Swales of Wit & West Perfumes also works tirelessly to concoct dazzling scents with pure botanical extracts. “Natural ingredients are nuanced, complex, and bring a depth and richness to perfumery that requires patience and flexibility.”

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ÇaFleureBon: Wit & West Streetcar Magnolia (Whitney Swales) 2021+ Garden District Giveaway

ÇaFleureBon: Streetcar Magnolia Review

 

Wit & West Streetcar Magnolia is more Lucinda Williams than House of the Rising Sun, sidestepping associations with Tennessee William’s doomed heroine with a modern, upbeat floral that leans, surprisingly, into herbs and incense.

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Fragrantica: Wit & West Perfumes Releases The Violetear Eau de Parfum

Fragrantica: Wit & West Releases The Violetear


All-natural American brand Wit & West has announced the release of a new fragrance, Violetear. Described as a "fresh and sparkling fougère," Violetear was inspired by the Mexican Violetear hummingbird and features an enfleurage made from irises planted in the perfumer's own garden. (How cool is that?!)
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Urban Life Wash Park Magazine Featuring Wit & West Perfumes

Urban Life Wash Park Featuring Wit & West Perfumes

 

Wit & West is a small-batch artisanal perfumery based in Colorado and solely owned by this husband-and-wife duo. We had the pleasure of talking with Whitney (Wit) about how this project passion of hers, came to fruition.

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ÇaFleureBon Review of Wit & West Perfume, Honeysuckle Halcyon

ÇaFleureBon: Wit & West Honeysuckle Halcyon Review

 

Wit and West Honeysuckle Halcyon evokes a lazy, long August night on a 20’s Chicago Street where the weather is torpid, but the jazz is cool. Sappy, sensual, full-bodied, Honeysuckle Halcyon is a Clara Bow starlet, equal parts wide-eyed innocence and provocative sensuality.

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Skincare Anarchy Podcast Featuring Wit & West Perfumes

Skincare Anarchy Podcast

 

In this fragrance Friday we chat with Whitney Swales, Founder of Wit & West Perfumes to learn about her nature inspired line and also to dive into the world of natural scents. 

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303Magazine Feature: Wit & West Brings All-Natural Botanical Perfumes to Colorado's Fragrance Market

303Magazine: Wit & West Brings All-Natural Botanical Perfumes to Colorado's Fragrance Market

 

Wit & West Perfumes has taken the Mile High City’s fragrance market to new heights. Despite the enigmatic nature of the perfume industry, Colorado-native Whitney Swales broke into the fragrance world and brought Wit & West, a natural perfumery, to Denver.

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I Sniff Before I Sleep blog featuring Wit & West Perfumes

I Sniff Before I Sleep Blog: Wit & West Perfumes

 

A lover of scented items, precious raw materials, dancing, and art, Whitney Dru Swales launched Wit & West in January 2021. Whitney is the founder and perfumer of this all-natural fragrance line based in Denver, CO, which she named after herself (Wit) and her husband, Rob Westendorf (West).

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ÇaFleureBon Profiles in American Perfumery: Wit & West Perfumes

ÇaFleureBon Profiles in American Perfumery

 

Whitney Swales of Wit & West Perfumes. From as early as I can remember I have had a passion for scent and the world of perfume. Growing up, perfume and everything scented including body oils and perfumed body powders, soaps and candles were a staple in my life. My mom wore Chanel No. 5, Youth Dew and Private Collection by Estee Lauder and my dad wore Polo by Ralph Lauren and Lagerfeld by Karl Lagerfeld. 

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Editorialist Article Featuring Wit & West Perfumes | 12 Clean Perfumes Guaranteed to Elevate Your Scent Story

Editorialist: 12 Perfumes to Elevate Your Scent Story

2. Wit & West, Gavitella Eau de Parfum

...One of our favorite picks from the brand is the Gavitella Eau de Parfum, a refreshing and floral combination of bergamot and red mandarin that is reminiscent of the Mediterranean coast—complete with sun-kissed skin and neroli floats. We love that Wit & West perfumes are handcrafted in small batches and that many of the ingredients are sourced from the founder’s very own garden.

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Fragrantica: Let's Get Acquainted: Wit & West Perfumes + Giveaway!

Fragrantica: Let's get Acquainted

 

Wit & West Perfumes is a small-batch, artisanal brand based on a clean ingredients philosophy: All fragrances are 100% natural (no synthetics), cruelty-free, vegan, and formulated without parabens or phthalates. Additionally, the brand strives for sustainability, minimalism, and producing just enough for enjoyment without excessive waste.

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Holiday Fragrance Trio Extraordinaire: Wit & West, Robert Piguet, Tocca

Holiday Fragrance Trio Extraordinaire

 

Holiday is the ideal time to gift fragrance, a luxury that keeps giving with every spritz. This trio of brands should cover many of the fragrance lovers on your list, since they range from 100% natural and distinctively magnificent to traditional, sophisticated, and lauded to exquisite and affordable.

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The Ultimate 2021 Holiday Gift Guide For The Special People In Your Life, by Tony Bowles, Contributing Columnist, Medium - featuring Wit & West Perfumes

The Ultimate 2021 Holiday Gift Guide

 

elcome to our holiday gift guide, where you’ll find hundreds of great gifts ideas for everyone on your gift list. Below you’ll find the best of everything in fashion, beauty, technology, food and everything in-between! So without further ado, here is your Ultimate Gift Guide for Christmas!

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Fragrances a Perfumista Expects to See Under the Christmas Tree | Hola! Magazine | Wit & West Perfumes

Fragrances to Expect Under the Tree

 

Having a signature scent is important for many; however, we all agree that there’s no such thing as having too many perfumes. The same way we evolve in life, our taste in perfumes changes too. Whether you are looking for floral or wood notes, clean formulas, or small production, there’s always something that suits your needs.

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Live Creative Studios Sustainable Holiday Gift Guide Featuring Wit & West Perfumes

17 Eco-Friendly and Ethical Gift Ideas

 

Gift-giving is a thoughtful way to inspire new sustainability habits through a product or experience that has a story. In our opinion the best gifts are experiences

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Wit & West x AF Fireside Podcast on Spotify

Wit & West x AF Fireside Podcast

 

Whitney Swales and her husband, Rob, are both the brain and heart behind their natural perfumery, Wit & West. Wait, natural perfume? What's that?

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Voyage Denver Featuring Whitney Swales of Wit & West Perfumes

VoyageDenver

 

Today we’d like to introduce you to Whitney Swales. Hi Whitney, we’d love for you to start by introducing yourself. My name is Whitney and I am the owner and perfumer for Wit & West Perfumes.

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Shoutout Colorado | Wit & West Perfumes

Shoutout Colorado

 

Recently, I had the opportunity to sit down and share the Wit & West Perfumes story as well as West and my thoughts on our business, life and more with Shoutout Colorado.

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