WIT & WEST PERFUMES IN THE PRESS / Parfumo

Wit & West has been recognized by ÇaFleureBon’s Top 10 Perfumes of 2023 and 2025, and also by Skincare Anarchy as a Top Pick in 2022, 2023, and 2024. Our work has also been featured in Sierra Club Magazine, 303 Magazine, Colorado Public Radio, Parfumo, Fragrantica, Basenotes, Olfactif, IFragrance, I Sniff Before I Sleep, Organic Beauty Lover, The Editorialist, and more.

Parfumo Interview with Denver, Colorado-based indie artisan perfumery, Wit & West Perfumes

Parfumo: “Don’t Smell Like Everyone Else”: An Interview with Wit & West

Posted on September 30 2025

 

A story of inspiration, vision, and the courage to create something deeply personal. Founded in 2021 in Denver, Colorado, Wit & West is the creative project of Whitney Swales and her husband, Rob Westendorf: an independent artisan perfume house dedicated to all-natural, small-batch perfumery. 

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